What is Media Asset Management?
Are you often lose valuable time searching for a photo, logo or the latest version of an advertisement? You know what it is, once again sending the wrong file to the release or publication? Your approval and review processes are not fast enough? You want to know how employees and customers use your assets? Then a "media asset management" is the right solution for your group or your business.
The efficient organization of data is now essential for companies. Seien es Fotos, Logos, PDF, PowerPoint-Präsentationen, Druckdateien, Layoutvorlagen oder bewegte Bilder - alle diese Objekte zusammen bilden Ihre „Media Assets“ und sind zu verwalten. Whether it be photos, logos, PDF, PowerPoint presentations, print files, layout templates or moving pictures - all these objects together form your "digital assets"and must be managed.
The main benefits of Media Asset Management:
- Systematic organization and archiving of all media files.
- Improved cooperation and faster release cycles.
- Traceability of asset usage to determine the usefulness of each file.
- Controlled quality and brand consistency guaranteed.
- Improving productivity and workflow
- Secure storage of copyrighted media assets
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or find out more about our MAM solutions:
VITRAS Product Overview >>
Media Asset Management offers even more:
File Archive and Retrieval:
- Find all your files according to a variety of criteria.
- Easy previews and thumbnails for many common file formats.
- Fast, simple sharing of files.
- Transform images to needed file format and resolution.
- Track how and when assets are utilized and accessed.
- Supports virtually every file type
File Manipulation
- Transform image files to common file formats.
- Fast previews of Adobe InDesign and Quark files.
- Easy production of PDF files.
- Combine individual slides from PowerPoint to create a new presentation.
Workflow-Management
- Easy version control.
- File sharing without the hassle of email or FTP.
- Faster revision cycles.
- Simple preview and file transformation.
- Instantly see file status (i.e. is it in production, approved for distribution, copyright notices, etc).
- Highly customizable platform that adapts and enhances your existing workflow.
Automatically Generating Catalog Solutions
- Catalog all assets found inside designated folders.
- Copy assets to central file storage locations.
- Automatically apply metadata to the newly created asset records.
- Create physical or online catalogs and stores.
Partner Portal Solutions
- Automatically push approved, updated documents to partners.
- Self-serve enables partners to create shopping baskets of collateral and other materials.
- Easy version control.
- File sharing without the hassle of email or FTP.
File Publishing & Sharing Solutions
- Users can find any file (to which they have access) according to a variety of criteria.
- Easy previews and thumbnails for many common file formats.
- Fast, simple sharing of files.
- Self-serve system allows users to download most images at whatever resolution is required.
- Optional ecommerce plug-ins create instant digital storefronts.
Asset Tracking Solutions
- Track user actions such as previewing, downloading, and conversions.
- Learn which assets are actively used to determine where re-licensing is necessary.
- Verify when an asset was accessed or approved.
- Generate reports and graphs based on asset or system usage.
- Fine-tune metadata assignments by learning which search terms fail to return results.
